• Coordinate the acquisition activities of your partners and employees with your opportunities. Get insights from them in context of the opportunities and ensure that people involved are aligned with your messaging and positioning. • Manage your commitments and watch the audit-trail to make sure, that your business objectives are met. Increase the transparency of your acquisition process of all people involved. Manage, control and optimize resources and content of this process. • Share information and gather feedback to avoid duplicated activities or shipment of wrong or duplicated promotion materials. • Integrate your opportunities from the very beginning on into your case management process, showing them a better and more safe way to work together.